mobile media
Will your customers always wait until they get home to their deskbound computer to make a decision on a purchase? What if your competitors are reaching them with alerts and offers as they walk around, interacting with them based purely on location triggered events.
The world has gone mobile, businesses can no longer rely on the idea of interacting solely with consumers who are sitting at computers. Today smartphones and iPad like devices mean users are becoming more connected, in more places than ever before.
Future trends are already pointing towards Location Based Services growing revenues radically in the coming years. iPads alone are expected sell at a rate of 50 million a year by 2015, and that’s without Google, Microsoft, HP and other manufacturer’s devices being accounted for.
With the arrival of CSS3, HTML5, and Augmented Realty, location based interactive marketing experiences can be made available on any connected device - the only requirement is an up to date mobile browser.
For more information on how we can assist with mobile media and location based services contact us now.
